When you are running a small business, marketing is vital. You need to regularly get consistent messages in front of your target market.
However, often this is the first thing that gets dropped when you get busy. Annoyingly, this means that you will eventually become less busy and have to start marketing all over again!
One easy way to avoid this rollercoaster is to have a simple marketing calendar which sets out day by day, week by week and month by month what marketing you are doing, what your key messages are and where you will place them.
It take a little bit of time to set one up but saves you much more time in the long run, ensures a continual stream of business that you can manage and removes some of the stress of running your own business!
You can see our advice on setting up a marketing calendar here. This is one of 100’s of advice pages from over 70 experts on BuBul.
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