Virtual India Trade Mission

Northern Powerhouse Food & Drink Mission Programme: India Meet the Buyer, March 2022 Virtual Programme   The Department for International Trade (DIT) is delighted to invite food & drink producers from across the Northern Powerhouse to part two of the...

The Importance of Innovation

Have you noticed; everyone is talking about innovation? Growth was yesterday’s buzzword; innovation is today’s focus. But why?   Definitions vary but a good definition for innovation is the creation, development and implementation of a new product, process or...

Blue Ocean Or Red Ocean?

When you launch a business there are two approaches you can take:   Red ocean is where you deliver a similar product or service to others, trying to take market share by offering better pricing or products (or maybe just better marketing!). The advantage is that...